June 13, 2019

How to Improve the Domain Authority of a Website

Generally, domain authority is a logarithmic score that ranges from 0-100 which concludes how a web page or a domain will rank in the search engine results. There are various factors that decide the DA of any domain including MOZ trust, MOZ rank, linking root domains, social signals, the experience of users, traffic, etc. It is much easier to score a domain authority of 30 from 20 but getting 90 from 80 is tough. The sites which are authoritative such as Wikipedia, Google, or Facebook enjoy the score of 100. But it does not mean that domains with DA from ... Read More
June 11, 2019
Marketing Strategy

Social Media Tips to Enhance Marketing Strategy

In today’s era, digital marketing is gaining popularity due to which marketers and brand managers have started making efforts towards online marketing strategies. Not only SEO (Search Engine Optimization) but SMM (Social Media marketing) has also assumed greater significances. Various brands are gaining customer’s attention on social platforms where customers are more active such as Twitter, Facebook, LinkedIn, and others. Every day large number of people spends their numerous hours on these platforms, and it has become one of the effective paths for the marketers due to which they have started developing strategies to capture the attention of the customers ... Read More
May 30, 2019

How to Write SEO Optimized Article

Optimizing your articles, blog posts and web pages improve the visibility of your site on web search engines for people who are entering keywords related to your service or product or relevant to your content. This can also assist web publishers to increase web page traffic for a higher ranking in search engines and to improve the number of readers. Here are a few fundamental tips on how to write SEO optimized article that will get you high ranking on search engines: Keyword Research Just stuffing arbitrary keywords into your article will make the words look forced and inappropriate. This ... Read More
May 29, 2019

Wonderful Tips to Expand Business Reach Via Linkedin

LinkedIn can be hit or miss for the majority of businesses because most of businesses do not use the complete spectrum of tools available to them. If used wisely LinkedIn can really be the gem in the crown of your social media strategy. In this article, we have discussed 5 wonderful strategies you can utilize to generate more business via LinkedIn. Optimize Your LinkedIn Profile for Search and Visibility If you’re under the thought that keyword research is just relevant while writing the content for your article and website copy, then you are certainly mistaken. If you’re a comparatively unknown ... Read More